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Grandstand Nears Completion; Town Seeks Sponsor For Naming Rights

By: Kate Rusch
Public Information Officer
Town of Estes Park

Reconstruction of the grandstand at the Fairgrounds at Stanley Park is nearing completion with an estimated project completion date of June 14, 2010. The Town is entertaining the option to allow a sponsor to name the grandstand facility. The arena was named in honor of Estes Park’s historical figure Charles Everett “Granny” May in 1968 and that designation will not change. May was known as one of the “Rooftop Rodeo Pioneers.” This new naming rights opportunity would be specifically to name the grandstands.

The sponsor would receive an annual benefits package including advertising and name exposure In exchange for a naming fee of approximately 10% of the grandstands cost. About five million people visit Estes Park each year. Each year, the Fairgrounds host 16 events which draw about 82,000 people. And, the grandstand is used by approximately 35,000 of those people. The grandstand facility is beautiful with unprecedented mountain views. Naming rights sponsorship would provide the perfect opportunity to leave a legacy in Estes Park, support the community or increase business recognition. If you think you may be interested in grandstand naming rights or for more information, contact Bo Winslow, Fairgrounds and Events Manager, at 970-577-3901.

The south-facing side of the grandstand facility. Photos courtesy Town of Estes Park

The Town of Estes Park and EPURA partnered to fund the construction of the new grandstand. EPURA is the primary manager of the project and the Town will assume full ownership of the facility upon completion. EPURA and the Town have focused efforts on using local contractors and suppliers for the approximately $2.37 million project. Local businesses used for the project include Thorp Associates P.C., Rightway Electric Company, Estes Park Lumber Company, Cornerstone Concrete, Kitchen and Company Excavators, Lafarge North America, Westover Construction, Ace Hardware, Estes Park Rent-All, Park Rental and Supply, True Value Hardware, Big O Tires, B & B Food Mart and Fuel and Waste Management.

The new grandstand will seat nearly 2,700 people, an increase of 600 seats from the old facility. Approximately 98% of the old grandstand was either reused or recycled, amounting to 470 tons of materials. A photo chronology of the project is available at To receive Town news in your e-mail inbox, please e-mail

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